Dental Marketing Lead Tracking
Track the journey of dental customers from lead to patient
As a Full Stack Developer at SMC National, I spearheaded the development of a HIPAA-compliant lead-tracking application from the ground up, utilizing PHP, MySQL, Node.js, Express, and MongoDB to enhance scalability and efficiency.
Client
SMC National
Services
Frontend Development Backend Development Security
Industries
Dental, Marketing
Date
September 2018 - December 2021
Preview Project
During my time as a Full Stack Developer at SMC National, I led the development of a HIPAA-compliant lead-to-patient tracking application. We started with PHP and MySQL but later switched to Node.js, Express, and MongoDB for better scalability. In this project, we built essential features like a secure Multi-Factor Authentication (MFA) login system with Twilio and Sendgrid for SMS and email verification, XLSX record import/export, and efficient management of large datasets, exceeding 35 million records. We also implemented real-time Delta Syncs for processing 10,000+ records daily, Webhooks for data handling, and data visualization using Apex Charts and Datatables. We automated tasks with Cron Jobs, improved performance with a caching system, and established a near real-time Lead to Patient Matching system. Secure communication was ensured through JWT/Session permission management and Socket.IO, and we seamlessly integrated with over 15 Patient Management Systems for efficient data retrieval.
This project aimed to enhance healthcare marketing management with practical solutions.